The global motorcycle market is a dynamic and competitive space, and China has emerged as a dominant force within it. The Chinese motorcycle industry, with its top brands, has been a powerhouse in the global market, exporting a significant portion of its production to various countries. In this blog, we will explore the top Chinese motorcycle brands, delving into their histories, popular products, and export performance. These top Chinese motorcycle brands have not only shaped the landscape of China’s motorcycle industry but have also made a significant mark on the international stage.

LONCIN Motorcycle Company, a prominent private enterprise listed on the Shanghai Stock Exchange (Stock Code: 603766), has been at the forefront of motorcycle, motorcycle engine, and general power machine production and sales since its inception in 1993. Over the course of nearly two decades, LONCIN has distinguished itself through relentless self-improvement and innovation. The company leverages advanced technology and professional manufacturing capabilities, coupled with an improved operational mechanism, to achieve its industry-leading status. Through deep cooperation with international brand company like BMW and a commitment to continuous innovation, LONCIN has grown to employ over 7000 staff members and has become a globally recognized brand in the motorcycle industry.

Industry Leadership: LONCIN Motorcycle Company’s three main industries—motorcycles, motorcycle engines, and general power machines—complement each other and develop in a coordinated manner, creating a synergistic advantage. The company has consistently ranked second in motorcycle production and sales for seven consecutive years, with its exports leading the industry for the same period. In motorcycle engine production and sales, LONCIN has maintained a strong position at the industry’s forefront. The sales of general machinery products have seen a compound annual growth rate of over 30%.

Brand Recognition and Reputation: LONCIN Motorcycle Company enjoys high visibility and a stellar reputation. Under the “LONCIN” and “Jinlong” brands, it boasts well-known trademarks in China. The “LONCIN” brand has also been awarded the prestigious China Brand and China Export Brand-name titles. Additionally, LONCIN Motorcycle Company is the first in the Chinese motorcycle industry to qualify for the “new car registration exemption from safety and technical inspection” policy.

Conclusion: LONCIN Motorcycle Company, with its unwavering commitment to innovation and quality, stands as a beacon in the motorcycle industry. As the company continues to break new ground and expand its global reach, LONCIN Motorcycle Company remains a key player in shaping the future of the motorcycle market worldwide.

As one of the leading motorcycle manufacturers in China, Da Changjiang Motorcycle is a renowned venture specializing in R & D, manufacturing, and sales of motorcycles, with facilities that include an assembly plant, motor plant, and main parts plant. Since its establishment in November 1991, the company has expanded to cover an area of 471,800 square meters, with a floor area of 326,200 square meters, and employs approximately 6,000-odd workers. Da Changjiang Motorcycle has always placed a significant emphasis on quality, earning its ISO9000 certification in 1997.

The company has been recognized with the prestigious title of ‘Advanced Enterprise of Quality and Profits Type of China’. Its flagship product, the ‘Haojue’ motorcycle, has been honored with the esteemed ‘China Top Brand’ award for two consecutive years. The ‘Haojue motorcycle has received acclaim from all clients, and state-authorized institutions have confirmed its excellence, achieving top scores in ‘Overall Satisfaction’, ‘Reliability of Product’, ‘Quality and Service’, ‘Price/Performance Ratio’, and ‘Brand Image.

In 2003, Tayo Motorcycle Technology Co., Ltd. was founded in the National High-Tech Industrial Development Zone of Jiangmen City, Guangdong Province. The founder, driven by a passion for motorcycles and a bold ambition, started from scratch and embarked on a journey of dreams. At the beginning of the venture, the company faced several challenges, including a lack of funds, shortage of technical talent, and low market recognition, like walking through a thorny path. However, with determination and perseverance, Tayo Motorcycle Technology focused on increasing investment in R&D, attracting industry elites, and gradually building its own R&D system, thus paving the way for a remarkable turnaround.

In the past three years, Tayo Motorcycle Technology has experienced strong development momentum. In 2022, the company saw significant year-on-year growth in output value. In 2023, the company continued its upward trend, with a 42% year-on-year increase in output value from January to September. In 2024, the growth continued, with a total motorcycle production of 441,041 units from January to July, up 34.94% compared to the same period last year. The sales reached 441,536 units, a year-on-year increase of 34.63%. Exports amounted to 406,049 units, marking a 28.67% increase, and export value reached $24.51839 million, up 31.32%. From a market perspective, Tayo Motorcycle Technology has successfully penetrated over 60 countries and regions globally, especially in Belt and Road Initiative countries, where its high-cost-performance commuter motorcycles are highly favored by local consumers, with market share growing year by year.

Tayo’s flagship brand, Shengshi, is known for its innovation. Taking the popular 310V model as an example, its distinctive appearance combines muscular lines and sharp styling, perfectly blending strength and sportiness to meet the young riders’ desire for a stylish design. In terms of configuration, the 310V is packed with high-tech features, including keyless start and smart electric control buttons for easy and smooth operation. The inverted front shock absorber, paired with 17-inch aluminum alloy wheels and 180-width radial tires, ensures stable and comfortable riding. The front and rear disc brakes, combined with Bosch 9.1 ABS dual-channel system, provide safe and reliable braking. The hidden exhaust design adds a refined touch to the entire vehicle.

 In 2000, the “Haojin” trademark was registered, marking the beginning of a brand journey, like planting a seed of hope. The following year, Guangzhou Haojin Motorcycle Co., Ltd. was officially established in Zengcheng, Guangzhou. In the early stages, faced with intense market competition and complex technical challenges, the Haojin team, through perseverance and determination, gradually built a comprehensive system covering R&D, production, and sales. From initially acting as an agent for motorcycle sales, to accumulating experience through private label production, and ultimately focusing on developing its own brand, this journey has been one of hard work and innovation.

In recent years, Guangzhou Haojin Motorcycle has shown impressive business performance. In 2023, the company demonstrated remarkable resilience, with both production and sales booming. In 2024, the momentum continued, with motorcycle production reaching 507,456 units from January to September, a year-on-year increase of 88.35%. Sales reached 500,645 units, a growth of 80.48%. Exports amounted to 491,055 units, up 79.18%, and export revenue reached $23.43376 million, an increase of 65.6%. Haojin’s export footprint has expanded to over 50 countries and regions worldwide. In Southeast Asia, Africa, and other regions, the brand is favored by local consumers for its high-cost-performance models, with market share steadily increasing

In 1997, Yinxiang Industrial Group was established, initially focusing on the production of motorcycle accessories. With a strong commitment to quality, the company gradually began to stand out in the industry. In 2002, a pivotal turning point occurred when Yinxiang formed a joint venture with Korea’s Shaoxing Corporation to establish Chongqing Yinxiang Shaoxing Motorcycle Co., Ltd. The company introduced advanced engine technology and vehicle manufacturing processes, marking the beginning of large-scale motorcycle production. The products quickly gained traction in the domestic market and took firm steps toward expanding internationally. Since then, Yinxiang has continued to deepen its investments in research and development, strengthening its independent innovation capabilities, and gradually growing into a large-scale industrial and trade enterprise group encompassing motorcycle, engine, and general gasoline engine R&D, manufacturing, and sales.

The operational data reflects the remarkable achievements of Yinxiang. Looking back at the period from 2010 to 2016, Yinxiang Group achieved sales revenue of nearly 20 billion yuan, with exports reaching 12.2 billion yuan, making it a leader among motorcycle manufacturers in Chongqing. In recent years, the company has shown even more impressive growth. From January to July 2024, motorcycle production reached 394,523 units, with a year-on-year increase of 28.6%. Sales were equally strong, reaching 394,523 units, a year-on-year increase of 28.63%. Export volumes were astonishing, totaling 386,246 units, a year-on-year increase of 81.31%, and export value reached $18.51452 million, up 95.23%. Yinxiang’s global market expansion has been highly successful, with products sold in over 100 countries and regions worldwide.

Jiangmen Zhufeng Motorcycle Co., Ltd. was established in August 2006 as a subsidiary of Tibet New Zhufeng Motorcycle Co., Ltd. Based in Qilongshan Industrial Zone, No. 7, Nan Road, Duruan, Pengjiang District, Jiangmen, the company initially faced challenges due to limited technology and funding, struggling to find stability in a competitive market. However, driven by a passion for motorcycles, Zhufeng invested heavily in research and development, attracted top talent, and gradually built a self-reliant production system, setting the stage for a remarkable turnaround.

The company’s growth is evident in its operational data. Over the past three years, Jiangmen Zhufeng Motorcycle has maintained an impressive annual sales growth of nearly 30%. In 2024, the growth trajectory accelerated further. From January to July, motorcycle production reached 271,772 units, marking a 33.64% year-on-year increase. Sales mirrored this growth, also at 271,772 units, up 33.64%. Export volumes reached 264,377 units, a year-on-year increase of 32.8%, with export revenue totaling $157.9111 million, up 35.81%. The company’s products are exported primarily to South America, Africa, and the Middle East, accounting for 80% of total exports. They are particularly popular in countries like Venezuela and Nigeria.

Zhufeng Motorcycle has a strategic partnership with Kove, and their joint release, the Kove 500F, is a standout model. Available in Urban, Climbing, and Wilderness editions, the model is priced between 32,800 and 38,900 RMB. The retro-wild aesthetic features a distinctive round headlight, high-mounted fuel tank, and upward exhaust. Powered by a 500cc water-cooled twin-cylinder engine, it delivers a maximum power of 35 kW and torque of 43 N·m, providing robust low-end torque for city commutes and off-road climbs alike. High-end components like KYB suspension, Nissin brakes, and a Bosch electronic fuel injection system ensure stability and precise handling. The Wilderness edition features spoked wheels paired with all-terrain tires, capable of conquering complex road conditions. This model has won the hearts of off-road enthusiasts both domestically and internationally, becoming a trusted choice for long-distance motorcycle travel and off-road adventures. The Kove 500F’s success has bolstered the reputation of Jiangmen Zhufeng Motorcycle worldwide.

The history of New Dazhou Honda Motor dates back to 1992 when Hainan New Dazhou Motorcycle Co., Ltd. was founded, marking the beginning of its journey toward success. In its early development, the company quickly gained attention in the domestic market with unique self-developed models such as “Dream Elf” and “Little Praying Mantis,” gradually expanding its sales network. However, the company faced challenges, including product homogenization and policy restrictions, which led to a development bottleneck. In 2001, at a critical moment, New Dazhou Honda Motor formed a joint venture with Honda Motor Co., Ltd. of Japan, creating New Dazhou Honda Motorcycle Co., Ltd. and embarking on a new chapter. This partnership allowed the company to leverage Honda’s advanced technology and management experience, upgrading product quality while retaining its keen market insights and reassembling its R&D team to develop joint-branded products, achieving a complementary synergy.

Looking at the operational data, the achievements are remarkable. As of December 2024, New Dazhou Honda Motor has sold a total of 16 million units, with exports to over 70 countries and regions, continuously expanding its market footprint. From January to October 2024, motorcycle production reached 624,363 units, showing a slight decline in year-on-year growth but maintaining stability. Sales reached 604,585 units, marking a 5.61% year-on-year decrease, with domestic sales accounting for 42.78%, indicating a solid foundation in the domestic market. Export volumes grew by 14.55%, reaching 345,956 units, with export revenue totaling $29.847 million, a year-on-year increase of 13.53%. The average export price per unit was $878.22, significantly higher than the national average, reflecting the high added value of its products, which are widely recognized in international markets.

In 1992, Lifan Industry (Group) Co., Ltd. was established in Chongqing, marking the birth of a new force in the motorcycle industry. The founder, Yin Mingshan, was already 55 years old but was filled with ambition as he embarked on his entrepreneurial journey. In its early days, Lifan faced numerous challenges, including limited funds, a shortage of technical talent, and intense market competition. Leveraging his savings from the publishing industry, Yin invested in motorcycle parts production. In 1995, Lifan successfully developed China’s first self-start engine, breaking through industry technical barriers and setting the company on a path to success. By 1998, Lifan obtained its import and export license, initiating its expansion into overseas markets.

Lifan Motorcycle has achieved remarkable success in global expansion. Initially focusing on the Southeast Asian market, the company quickly captured market share with its cost-effective products. Over time, it expanded its reach to over 160 countries and regions worldwide. From January to October 2024, Lifan’s motorcycle production reached 612,720 units, a year-on-year increase of 13.98%. Sales totaled 602,219 units, growing 12.44% year-on-year. Export volume reached 339,487 units, a rise of 11.84%, with export revenue hitting $23.44 million, an increase of 12.06%. The steady growth in overseas orders underscores Lifan Motorcycle’s strong market appeal.

The top Chinese motorcycle brands have not only dominated the domestic market but have also made significant inroads into the global arena. Their commitment to quality, innovation, and meeting the diverse needs of international consumers has been the key to their success. As the motorcycle industry continues to evolve, these top Chinese motorcycle brands are poised to lead the way in shaping the future of global motorcycle exports.